Samsung’s mission and approach are grounded in a simple yet powerful philosophy: to harness talent and technology in the pursuit of creating superior products and services that positively impact global society. Central to this mission is a deep appreciation for the value of people and technology. The core values that guide Samsungs endeavors emphasize integrity, innovation, and responsible corporate
citizenship. In 2005, Samsung Electronics reaffirmed its commitment to corporate social responsibility by introducing the Five Samsung Business Principles, which form the bedrock of its global code of conduct. These principles underscore Samsungs dedication to operating in accordance with legal and ethical standards while fulfilling its obligations to society.
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