Since 1876, Jockey International Inc., the Original American underwear brand, has been a global leader in quality, comfort, and innovation. Sold in over 147 countries, Jockeys legacy is woven with groundbreaking achievements, from creating the first men’s brief to developing NASA underwear. In Pakistan, under the exclusive license since 1995, Jockey, represented by Famous Brands (Private)
Limited, stands as the premier brand for intimate apparel. With a rich heritage in launching renowned international brands, Famous Brands embodies Jockeys commitment to serving customer’s needs, inspiring individuality, and celebrating freedom worldwide.
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