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Beechtree was introduced as a versatile high-street wardrobe solution in 2010 for young, inspirational, and free-spirited girls willing to make a difference. The gap was identified by HKB, the parent company when there was not much being offered in pret category. Our team’s creativity and dedication since 2010 has helped the brand grow in terms of the number of stores and product categories. The brand that started off with selling pret alone is now offering various product lines including unstitched and fashion accessories.We present ourselves as a brand for the masses because our perception revolves

products showcase the passion and creativity of fandoms.  As a brand, Chimaera Store is committed to providing fans with a unique and immersive experience, redefining the way enthusiasts connect with their favorite franchises through an array of meticulously crafted, captivating merchandise.



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